| Always Be Testing: The Complete Guide to Google Website Optimizer |
| Sybex © 2008 (336 pages) |
| ISBN: 9780470290637 |
If you want more leads, sales, and profits from your website, this unique book shows you how to use Google Website Optimizer to discover what is best for your site and your bottom line. |
Other than another profitable quarter, Microsoft (MSFT) has little to celebrate these days. The company is falling sadly behind, serving fewer ads, video clips, search results, or personal Web pages than rival Google (GOOG). Microsoft's $300 million ad campaign humanized Bill Gates but left consumers wondering, Where's the beef? The company can't even seem to buy up competitors (Yahoo! (YHOO), anyone?).
And the world is moving away from the kind of desktop-based software that makes up Microsoft's bread and butter, shifting toward a more distributed form of computing that exists in the so-called cloud, where the operating system (OS) disappears into a fog of user-friendly online applications and servers, scattered across the Internet.
In the midst of so much upheaval, what's an 800-pound gorilla to do?
Fortunately, large monopolies can reinvent themselves. IBM (IBM) did it. Twice. How else could the company that dominated the mechanical punch-card market have crossed the chasm to dominate electronic computers? And reinvention is precisely how the company known for mainframes—those mammoth, centrally located machines supporting thousands of users—pioneered the personal computer.
[...] Currently the most popular download on the ArcGIS JavaScript API Code Gallery is the Parcel Notification List application written and submitted by Jeff Archer from ESRI. In this video Jeff takes a few minutes to show how the sample works and gives a quick run-through of the code and components under the hood.
While local governments may be able use the application "as-is", there is enough starter material for any Web application that needs to select features based on a distance from other features and return tabular attributes of the results.
Download it, use it, modify it... it's up to you. And please leave comments on the download page if you have any questions or suggestions you think might help.
Contributed by Jim Barry of the EDN team.
[...] 
We're looking for a few good 3D designers to submit their best 3D work in Microsoft Virtual Earth (or Live Search Maps). A new addition to the Caligari (trueSpace) 3D Authoring and Collaboration site is a Virtual Earth Gallery specifically dedicated projects with geolocation in mind. You can browse through user submitted 3D objects to place them in your collection in Live Search Maps. For more information on how to do this, you can review my post -Announcing trueSpace for Virtual Earth 3D Development - please note trueSpace 7.6 is FREE. Don't pay for it on some rip off web site - Register and Download trueSpace 7.6 for free. In addition to my post, the Caligari team has improved some of their own documentation explaining Windows Live ID and some finer details about the integration with a Virtual Earth and trueSpace primer.
![[ConnectingDots_200x200.gif]](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj3FrWcDnrpSzWnQJTzvsruOzX-xuF5ZwnVSpFSLxR1TpCiLSe9FrSub_Xx6viQQK3RGVoCzgyMnscj3vNvG8Ca6FngaiZIBXNxwbY_bRF4-irNa9JHltGAT_cNLozO3Kzq9GVn2FPq9MuP/s1600/ConnectingDots_200x200.gif)
I'm becoming more and more reliant on unit testing as a critical part of my development process, and so I'm really excited to get a chance to build some web applications (internal research sites) using the new ASP.NET MVC (model-view-controller) bits. It's not "officially" released, but it's in "Preview 5", there is a "go-live" license, and it means you can build saner web apps without all the ASP.NET Web Forms shinanigans. So lets jump in!
I'm going to be doing a number of posts related to ASP.NET MVC, and this will be the "anchor" post - I will likely be editing it over time to add in more pointers to good resources.
[...] 
Earthquake scientists want to borrow your laptop or maybe a little space in your basement or garage.
Seismology graduate student Julian Lozos monitors earthquakes on a laptop with a built-in motion sensor.
Researchers don't have enough high-tech monitoring stations to track every instance of ground shaking, so they are enlisting help from ordinary people to document quakes and pinpoint areas of possible damage.
[...] 
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