Skal Microsoft bare vænne sig til at være den lille eller kan de vinde det tabte terræn tilbage igen? Microsoft har aldrig vist det store talent på web siden - kan de blive ved med at halse bagefter?
/Sik
Is Microsoft just gonna get used to be the smaller one or can they get back in the lead? Microsoft has never really shown big talents on the web - can they survive trying to keep up with greater talents?
/Sik
Quote
Other than another profitable quarter, Microsoft (MSFT) has little to celebrate these days. The company is falling sadly behind, serving fewer ads, video clips, search results, or personal Web pages than rival Google (GOOG). Microsoft's $300 million ad campaign humanized Bill Gates but left consumers wondering, Where's the beef? The company can't even seem to buy up competitors (Yahoo! (YHOO), anyone?).
And the world is moving away from the kind of desktop-based software that makes up Microsoft's bread and butter, shifting toward a more distributed form of computing that exists in the so-called cloud, where the operating system (OS) disappears into a fog of user-friendly online applications and servers, scattered across the Internet.
In the midst of so much upheaval, what's an 800-pound gorilla to do?
Fortunately, large monopolies can reinvent themselves. IBM (IBM) did it. Twice. How else could the company that dominated the mechanical punch-card market have crossed the chasm to dominate electronic computers? And reinvention is precisely how the company known for mainframes—those mammoth, centrally located machines supporting thousands of users—pioneered the personal computer.
[...]Read more: http://www.businessweek.com/print/technology/content/sep2008/tc20080926_754240.htm
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